Another video dedicated to the tourism potential of Uzbekistan was illustrated on LED advertising boards at Berlin Central Railway Station (Berliner Hauptbahnhof), following the Berlin Metro displays that we informed our readers earlier this month.
This project was implemented by the Embassy of Uzbekistan in Germany in cooperation with the media agency service "DIEMEDIAFABRIK Agentur für Mediaberatung GmbH", and became one of the popular commercials on the eve of the Christmas and New Year holidays.
The Germans are known to be among the most well-traveled nations in the world, and Uzbekistan has been one of the favorite tourist destinations among Germans for decades as well.
Uzbekistan’s ancient cities located on the Great Silk Road, such as Samarkand, Bukhara and Khiva, centuries-old historical monuments of Uzbekistan, and the rich and diverse culture of the Uzbek people have always been appealing to German tourists. However, due to the resumption of the tourism industry all over the world after the COVID-19 pandemic, the interest of German tourists to travel to Uzbekistan has been rising. again
As a reminder to refresh the images about Uzbekistan, and its attractive tourist spots and inform about the newly developed tourist destinations for those interested in visiting Uzbekistan, our country has been cooperating with the German government and media companies on holding promotional activities in this regard.
Thus, following the recent advertisement campaign in Berlin Metro, where various tourist cities of Uzbekistan were highlighted and displayed in subway cars in the German capital, another promotional campaign to increase interest among German residents to visit Uzbekistan has been launched at Berlin Central Railway Station.
Both venues are great spots for demonstrating and promoting the tourist destinations in Uzbekistan to attract more travelers to take a trip to Uzbekistan’s ancient and cultural cities.
Except for displaying the colorful images of ancient cities of Uzbekistan, the video shown on 58 LED advertising boards at Berlin Central Station, talks about cultural, historical, environmental, educational, ethnographic, gastronomic, sports, extreme and other types of tourism. Besides the charming photos of Samarkand and Bukhara, the beautiful nature of Uzbekistan, a rich variety of delicious Uzbek fruits, images of winter tourism in Uzbekistan as well as mountain tours to Uzbekistan in other seasons are portrayed on the screens.
Berlin Central Railway Station is one of the largest and busiest railway stations in Germany, serving approximately 330 thousand travelers and local passengers through 1 thousand 300 trains per day on local, intercity and international routes. The station is the largest multi-story railway station in Europe. Additionally, the train is one of the most frequently used forms of public transport in the country and is actively used not only by city residents but also by guests from all over the world. Considering all the mentioned facts, promoting Uzbekistan’s colorful images in the station will definitely hit the attraction of not only Germans but various other nationalities traveling through the railways, making more people want to visit Uzbekistan, especially those, for whom this is a new unknown destination for a travel.
At the same time, we would like to highlight that today Uzbekistan offers visa-free entry step-by-step to many countries of the world, the number of which has now reached 93, and EU citizens, including Germans, are on the list.
Today, Uzbekistan welcomes the citizens of 93 countries of the world on a visa-free basis to its historical and cultural sites, such as Samarkand, Bukhara, Shakhrisabz, Khiva and others, whereas over 50 countries can visit Uzbekistan with an electronic visa / e-visa. EU citizens, including Germans, are on the first list, where they are exempt from visa procedures to visit Uzbekistan.